Author: Rachael

Solgans about advertising or life?

Inspirations, Observations

I love the thoughts in this article. It’s a little dated but the sentiments are timeless.

  1. Break rules, not hearts.
  2. Conduct symphonies, not transactions.
  3. Deliver inspiration, not packages.
  4. Earn respect, not money.
  5. Give gifts, not burdens.
  6. Inject soul, not machinery.
  7. Keep commitments, not secrets.
  8. Leave artifacts, not brochures.
  9. Send love letters, not pitches.
  10. Write books, not emails.
  11. Build bridges, not barriers.

Sometimes I think people “in the business” forget that at the end of the day, they’re talking to real people with real needs, real feelings and real time access to a wide range of social media outlets that can instantly sink or float their business.

The underlying message to all of these is pretty simple. If you treat people right, they will be loyal customers and speak highly of you to other customers. It’s funny to me that they end the article by reminding people there’s nothing wrong with being radical. Are they perceived radical because these rules no longer represent the norm? Possibly.

Sugar and Spice and Intelligence

Observations

It never occurred to me, until I had a little girl, how strangely people talked to her. I even found myself telling her how pretty she was. Not that those types of words of encouragement aren’t important, but it got me thinking about all the other more empowering things I could be saying to her.

I recently rented “The Help.” Towards the end, one maid has been framed for a crime she didn’t commit, she is fired and has to immediately leave the house and the little girl she has essentially raised from birth. Before she goes, she kneels down and says to this little girl “You are smart. You are kind. You are important.” The same thing she has been telling this little girl, everyday, her entire life. I realized that these are the things my daughter needs to hear, everyday.

This article is great. It talks about our tendencies when it comes to talking to little girls.

Lisa Bloom: How to Talk to Little Girls.

If we can change these tendencies when they’re little, will it translate to when she’s older, sitting where I’m sitting, talking to her own little girl? Perhaps. Worth a shot.

13 Important Life Lessons We Learned From ‘Twilight’

Observations

13 Important Life Lessons We Learned From ‘Twilight’

I think this is a hilarious take on these books. I admit. I’ve read them. I’m sort of a young adult junkie. But you got to take it for what it’s worth – a clever story. No the details might not all tie together perfectly. Every characters needs might not be satisfied so it’s a good thing they’re not REAL. Bravo to all those writers who are gutsy enough to put work out there that connects with people on a hyper-psycho level.  They’ve figured out a way to do what every writer wants to do, make a living out of writing stories.

Don’t try so hard

Observations

One freaks opinion

Do you spend your day thinking about all the opportunities that you will give your kids? Opportunities that you never had. You want them to learn things you never learned because maybe if you had learned them, you’d be a better person in someway?

Turns out your kid just needs love. A positive experience. A good example. They need to see you be a kind person. A generous neighbor. A supportive friend. They need to watch you love them, and in turn they will learn to love, be kind, generous and supportive. Isn’t that what we want for our kids?

Good luck with all that. Turns out the bunch of brilliant professors, who came to this finding, can’t even follow their own advice. The fear of failure runs deeper than intelligence.